Search Engine Optimization (SEO)
One common mistake Etsy sellers make is relying solely on Etsy’s internal search engine to drive traffic to their listings. Some sellers fail to understand the power of search engine optimization: harnessing the tremendous power of search engines like Google, Bing, and Yahoo to drive traffic to their listings. It is reported that some sellers generate 50% or more of their sales from traffic directed to them via Google.
Search engine optimization for Etsy listings and stores includes:
- Keyword research
- Unique, keyword rich content on listings and store pages
- Inbound links from relevant non-Etsy webpages
- Optimized store category pages
- And more
Are you interested in driving search traffic to your store? Get in touch with Commerce Wiz today to help develop an effective search engine optimization campaign for your Etsy store.